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  • LG OLED Evo technology
  • a9 processor
  • Smart webOS Platform
  • Cutting-edge design
  • Exceptional Cinema experience
  • Powerful Gaming experience
Product Description

LG OLED Evo technology:
Discover the pinnacle of TV technology with LG SELF-LIT OLED evo. Each pixel on the screen is self-lit, resulting in perfect contrast, 100% colour accuracy and volume, and pixel-perfect details. Enjoy the ultimate viewing experience with unrivalled picture quality that showcases the sharpest details and vibrant colours. LG OLED ensures uncompromised picture quality

a9 processor:
Introducing the advanced 9 processor, featuring the super-intelligent 9 AI Processor: the powerhouse behind the TV. This cutting-edge processor harnesses the advanced technology found in our top OLED TVs, delivering premium picture and sound quality. With AI Super Upscaling, enjoy sharp, detailed pictures, while AI Sound Pro ensures immersive audio for an unparalleled entertainment experience. Let the 9 processor optimise every aspect of your viewing experience, bringing your favourite content to life with stunning clarity and lifelike sound.

Smart webOS Platform:
Immerse yourself in the LG Smart webOS Platform, an intuitive smart system offering premium streaming services like Freeview Play, Netflix, Prime Video, Disney, and more. Easily navigate through a vast array of content with seamless browsing and searching capabilities. With AirPlay 2 and Chromecast support, effortlessly mirror content from your smartphone to the TV. Control the smart platform effortlessly with the LG Magic Remote or hands-free voice control. Plus, with LG's webOS Renew programme, enjoy seamless upgrades to ensure your TV stays current with the latest features. Elevate your entertainment with LG TV's and access a world of content right at your fingertips.

Cutting-edge design:
Experience cutting-edge design where exceptional technology and incredible viewing experiences are expertly housed within an ultra-thin and lightweight frame. The LG TV seamlessly merges into any space in your home, exuding elegance and style.

Exceptional Cinema experience:
Experience unparalleled cinema excellence with LG, delivering the ultimate at-home cinematic immersion. Revel in laser-sharp imagery, crystal-clear audio, and flawless black levels for a truly immersive experience. Dolby Vision and Filmmaker Mode collaborate seamlessly, ensuring films are displayed with breathtaking colour accuracy and contrast, mirroring the director's vision precisely. With Dolby Atmos, every genre comes to life with awe-inspiring drama, as 3D surround sound delivers full audio immersion like never before.

Powerful Gaming experience:
Unleash the full potential of next-generation consoles with LG, your ultimate gaming partner. With an impressive 0.1ms response time, low input lag, and accelerated processor speeds, you'll gain a competitive edge like never before. Loaded with pro-level tools including 4K@144Hz, VRR, ALLM, and eARC compliant with HDMI 2.1, as well as G-Sync, FreeSync, Game Optimiser, and HGiG, all seamlessly integrated and ready out-of-the-box. Plus, enjoy convenient access to Twitch on LG's webOS smart platform, ensuring an immersive gaming experience at your fingertips.

Incredible sport experience:
Experience an unparalleled sports experience with LG, bringing the realism and intensity of the stadium to your home. Enjoy uncompromised picture quality from any viewing angle, ensuring every seat provides the best view. Enhanced by immersive sound powered by AI Sound Pro, and the smoothest motion technology, LG keeps every detail of the game in razor-sharp focus, capturing the essence of the action with stunning precision.

OLED Care +:
Benefit from LG's extensive expertise in OLED TV technology with OLED Care +. Backed by over 10 years of innovation, this includes a generous 5-year extended panel warranty and advanced OLED Care Technology. This ensures that your TV delivers optimal performance for years to come, providing you with peace of mind and a superior viewing experience.



ALLM
Yes
Additional Features
AMD Freesync & Nividia G-Sync
Also Known As
OLED77C44LA.AEK
Amazon Alexa
Yes
Ambilight
No
Anti-Reflective Panel
No
Apple AirPlay2
Yes
Available Languages
37
Award Winning
-
Bixby
No
Brand
LG
Digital Tuner
Freeview HD / Freesat HD
Distance Between Stand Feet
-
Dolby Vision
Yes
Freely App
No
Google Assistant
Compatible
Google Play App
No
HDMI 1.0 Ports
-
HDMI 1.2 Ports
-
HDMI 1.3 Ports
-
HDMI 1.4 Ports
-
HDMI 2.0 Ports
-
HDMI 2.1 Ports
4
HDR
Yes
HDR Rating
G
Headphone Port
No
Hybrid Log Gamma
Yes
ITVX App
Yes
Input Lag ms
-
Model
OLED77C44LA
Model Year
2024
NanoCell
No
OS
webOS
Object Tracking Sound
N/A
One Connect
No
QD - OLED
No
Refresh Rate
120
Remote Control
Magic Remote MR24
Screen Resolution
4K Ultra HD
Screen Size in cm
195
Screen Size in inches
77
Screen Type
OLED
Smart TV
Yes
Sound Systems
Dolby Atmos
TV Bluetooth
Yes
TV Colour
Black
TV Dolby Atmos
Yes
TV Energy Efficiency Class
F
TV Tuner Type
DVB-T/T2/C/S/S2
Total HDMI Connections
4
USB Ports
3
VESA
300x200mm
VRR
Yes
Voice Search
Yes
Wall Mountable
Yes
Wi-Fi
Built-In
YouView
No
kWh HDR per 1000h
274
kWh SDR per 1000h
126
nVidia Sync
Yes
Gaming Mode
Yes
Depth with Stand (mm)
267
Depth without Stand (mm)
47.1
Height with Stand (mm)
1035
Height without Stand (mm)
982
TV Width (mm)
1711
Weight with Stand (kg)
27.1
Weight without Stand (kg)
23.5
All 4 App
Yes
Amazon Prime Video App
Yes
Apple TV App
Yes
BBC iPlayer App
Yes
Disney+ App
Yes
Freely App
No
Freeview Play
Yes
My5 App
Yes
NOW TV App
Yes
NetFlix App
Yes
Spotify App
Yes
YouTube App
Yes
Services
Recycle your old TV - £15.00

TV recycling service (WEEE)

If available and selected at checkout we will take away your old TV following responsible WEEE practices.

Please ensure the TV to be taken away is not wall-mounted and is fully disconnected prior to the crew's arrival.

Please note this service cannot be rebooked if the service cannot be carried out for any of the above reasons.

Delivery - £25.00

Delivery drop off to the room of choice

Goods will be delivered to a room of choice either by a Hughes own delivery crew or Arrow XL. Unboxing and removal of the packaging may be available at a small, extra charge. This option will be available for selection at the basket on qualifying products.

A delivery window will be supplied via SMS (where a mobile phone number is provided) or email, prior to the estimated delivery date.

Please let us know if there may be any accessibility issues, such as living up several flights of stairs, or having restricted access to your property as soon as possible after placing your order on 0345 877 8989

LG OLED77C44LA 77" 4K OLED Smart TV 120Hz Refresh Rate

Enter your delivery postcode to check available dates:
Enter your postcode to check availability at your local Hughes store:
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Accidental damage cover starting today
Unlimited repairs with no excess or hidden costs
A brand new replacement if we can't fix it
The main exclusions are: cosmetic and malicious damage, costs that you may incur due to your product being unusable, and installation and disposal charges for a replacement product.

Please read the Policy Terms & Conditions and Privacy Policy before continuing. By continuing you confirm you have read the Insurance Product Information Document and that this policy meets your demands and needs.

More information about Hughes Care can be found here.
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Need a wall bracket? Click Here to find the right one for you

  • LG OLED Evo technology
  • a9 processor
  • Smart webOS Platform
  • Cutting-edge design
  • Exceptional Cinema experience
  • Powerful Gaming experience
Product Description

LG OLED Evo technology:
Discover the pinnacle of TV technology with LG SELF-LIT OLED evo. Each pixel on the screen is self-lit, resulting in perfect contrast, 100% colour accuracy and volume, and pixel-perfect details. Enjoy the ultimate viewing experience with unrivalled picture quality that showcases the sharpest details and vibrant colours. LG OLED ensures uncompromised picture quality

a9 processor:
Introducing the advanced 9 processor, featuring the super-intelligent 9 AI Processor: the powerhouse behind the TV. This cutting-edge processor harnesses the advanced technology found in our top OLED TVs, delivering premium picture and sound quality. With AI Super Upscaling, enjoy sharp, detailed pictures, while AI Sound Pro ensures immersive audio for an unparalleled entertainment experience. Let the 9 processor optimise every aspect of your viewing experience, bringing your favourite content to life with stunning clarity and lifelike sound.

Smart webOS Platform:
Immerse yourself in the LG Smart webOS Platform, an intuitive smart system offering premium streaming services like Freeview Play, Netflix, Prime Video, Disney, and more. Easily navigate through a vast array of content with seamless browsing and searching capabilities. With AirPlay 2 and Chromecast support, effortlessly mirror content from your smartphone to the TV. Control the smart platform effortlessly with the LG Magic Remote or hands-free voice control. Plus, with LG's webOS Renew programme, enjoy seamless upgrades to ensure your TV stays current with the latest features. Elevate your entertainment with LG TV's and access a world of content right at your fingertips.

Cutting-edge design:
Experience cutting-edge design where exceptional technology and incredible viewing experiences are expertly housed within an ultra-thin and lightweight frame. The LG TV seamlessly merges into any space in your home, exuding elegance and style.

Exceptional Cinema experience:
Experience unparalleled cinema excellence with LG, delivering the ultimate at-home cinematic immersion. Revel in laser-sharp imagery, crystal-clear audio, and flawless black levels for a truly immersive experience. Dolby Vision and Filmmaker Mode collaborate seamlessly, ensuring films are displayed with breathtaking colour accuracy and contrast, mirroring the director's vision precisely. With Dolby Atmos, every genre comes to life with awe-inspiring drama, as 3D surround sound delivers full audio immersion like never before.

Powerful Gaming experience:
Unleash the full potential of next-generation consoles with LG, your ultimate gaming partner. With an impressive 0.1ms response time, low input lag, and accelerated processor speeds, you'll gain a competitive edge like never before. Loaded with pro-level tools including 4K@144Hz, VRR, ALLM, and eARC compliant with HDMI 2.1, as well as G-Sync, FreeSync, Game Optimiser, and HGiG, all seamlessly integrated and ready out-of-the-box. Plus, enjoy convenient access to Twitch on LG's webOS smart platform, ensuring an immersive gaming experience at your fingertips.

Incredible sport experience:
Experience an unparalleled sports experience with LG, bringing the realism and intensity of the stadium to your home. Enjoy uncompromised picture quality from any viewing angle, ensuring every seat provides the best view. Enhanced by immersive sound powered by AI Sound Pro, and the smoothest motion technology, LG keeps every detail of the game in razor-sharp focus, capturing the essence of the action with stunning precision.

OLED Care +:
Benefit from LG's extensive expertise in OLED TV technology with OLED Care +. Backed by over 10 years of innovation, this includes a generous 5-year extended panel warranty and advanced OLED Care Technology. This ensures that your TV delivers optimal performance for years to come, providing you with peace of mind and a superior viewing experience.



ALLM
Yes
Additional Features
AMD Freesync & Nividia G-Sync
Also Known As
OLED77C44LA.AEK
Amazon Alexa
Yes
Ambilight
No
Anti-Reflective Panel
No
Apple AirPlay2
Yes
Available Languages
37
Award Winning
-
Bixby
No
Brand
LG
Digital Tuner
Freeview HD / Freesat HD
Distance Between Stand Feet
-
Dolby Vision
Yes
Freely App
No
Google Assistant
Compatible
Google Play App
No
HDMI 1.0 Ports
-
HDMI 1.2 Ports
-
HDMI 1.3 Ports
-
HDMI 1.4 Ports
-
HDMI 2.0 Ports
-
HDMI 2.1 Ports
4
HDR
Yes
HDR Rating
G
Headphone Port
No
Hybrid Log Gamma
Yes
ITVX App
Yes
Input Lag ms
-
Model
OLED77C44LA
Model Year
2024
NanoCell
No
OS
webOS
Object Tracking Sound
N/A
One Connect
No
QD - OLED
No
Refresh Rate
120
Remote Control
Magic Remote MR24
Screen Resolution
4K Ultra HD
Screen Size in cm
195
Screen Size in inches
77
Screen Type
OLED
Smart TV
Yes
Sound Systems
Dolby Atmos
TV Bluetooth
Yes
TV Colour
Black
TV Dolby Atmos
Yes
TV Energy Efficiency Class
F
TV Tuner Type
DVB-T/T2/C/S/S2
Total HDMI Connections
4
USB Ports
3
VESA
300x200mm
VRR
Yes
Voice Search
Yes
Wall Mountable
Yes
Wi-Fi
Built-In
YouView
No
kWh HDR per 1000h
274
kWh SDR per 1000h
126
nVidia Sync
Yes
Gaming Mode
Yes
Depth with Stand (mm)
267
Depth without Stand (mm)
47.1
Height with Stand (mm)
1035
Height without Stand (mm)
982
TV Width (mm)
1711
Weight with Stand (kg)
27.1
Weight without Stand (kg)
23.5
All 4 App
Yes
Amazon Prime Video App
Yes
Apple TV App
Yes
BBC iPlayer App
Yes
Disney+ App
Yes
Freely App
No
Freeview Play
Yes
My5 App
Yes
NOW TV App
Yes
NetFlix App
Yes
Spotify App
Yes
YouTube App
Yes
Services
Recycle your old TV - £15.00

TV recycling service (WEEE)

If available and selected at checkout we will take away your old TV following responsible WEEE practices.

Please ensure the TV to be taken away is not wall-mounted and is fully disconnected prior to the crew's arrival.

Please note this service cannot be rebooked if the service cannot be carried out for any of the above reasons.

Delivery - £25.00

Delivery drop off to the room of choice

Goods will be delivered to a room of choice either by a Hughes own delivery crew or Arrow XL. Unboxing and removal of the packaging may be available at a small, extra charge. This option will be available for selection at the basket on qualifying products.

A delivery window will be supplied via SMS (where a mobile phone number is provided) or email, prior to the estimated delivery date.

Please let us know if there may be any accessibility issues, such as living up several flights of stairs, or having restricted access to your property as soon as possible after placing your order on 0345 877 8989